INSIGHTS

Is your luxury hotel maximising its digital revenue?

Despite it being a means to gain significant competitive advantage, most luxury hotels are barely scraping the surface of possibility with digital. The luxury hotel market in London is competitive and in the next few years will be considerably more ...
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Should luxury hotels focus on branded search to beat aggregators to the punch?

The evolution of Google since its inception has been extraordinary. With so many features and services, it’s sometimes hard to work out which part of Google will drive the greatest value for luxury hotels and where your resources should be ...
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Tapping into the elite: how to drive long-term value from your HNW audience

According to the Global Wealth Report 2021, the number of high net worth individuals (HNWIs) in the UK has grown steadily since the last recession in 2008. In 2008, the report estimated there were around 413,000 HNWIs in the UK, ...
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