Luxury cosmetics and perfume
We understand that authenticity forms the cornerstone of the digital connection consumers make with luxury cosmetics and perfume brands.
Our experience working with some of the biggest names in the industry, including 111skin, Creed, and Clive Christian, to name a few, has helped to drive both brand and performance goals in the UK and across the globe. In addition, we’ve helped a number of large cosmetic houses reach new markets in Europe, America, The Middle East, and Asia.
The key to growth isn’t widening your brand territory/heartland, but rather thinking about how to bring this to life for the luxury consumer of tomorrow.
We help to understand how you can tease out the unique benefits of your products and make them relevant to a new audience.
We evaluate your campaign performance in existing channels to streamline activity, make sure the creative and media are well-positioned for your luxury audience, and identify areas of growth for tomorrow’s audience, for example, through platforms such as TikTok and BeReal.